Implementing a CEX, a Customer & Employee Experience Strategy
On this episode, host Eric Dickmann interviews Jason S Bradshaw about implementing a CEX- customer and employee experience strategy. Here are some highlights of our conversation:
Embedding experiential data into your decision-making.
As Chief Customer and Marketing Officer at Volkswagen Group Australia, Jason S Bradshaw, was instrumental in combining operational and experiential data in the decision making process. Jason S Bradshaw presented as part of the Qualtrics Work Different event 2021 and IT News wrote this article on the interview.